mobile websites

Why native apps make a difference

I watched a interesting talk by the "untappd" social network creator Greg Avola (https://www.youtube.com/watch?v=isdUxWFSE50) this week. He described his experience launching a mobile enabled website and his attempts to encourage people to join the network and then regularly open up the site to interact with other members.

Once they decided to launch native apps on Apple and Android they saw new user take up go from around 1,000 per month to 23,000. That is a fairly substantial increase.

How can you maximise your school’s digital value?

What is the biggest challenge with your website?

Is it because it’s not mobile-enabled?  As reported in last week's news, we live in a world where more people access the internet via their phone than by a laptop or desk top http://www.bbc.co.uk/news/uk-scotland-33784362  

Or, is it because a website is fundamentally a passive medium that awaits visitors to come to you... even if you've paid money to the infamous SEO specialists who can get you on the front page of Google?

School Apps vs Mobile Websites

We often get asked why schools should develop an app instead of a mobile friendly website. The main reason schools look to comission an app and/or a mobile friendly website is to effectively communicate with their parents. At Apps for Schools, we suggest schools get both an app and a mobile friendly website because both systems have communication advantages that the other one lacks.

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